📁 Pre-Funded

To jump-start their site content and client base, many new Pay-Per-Click search engines offer pre-funded bidding accounts to new clients. Generally, these web sites are small and have not proven themselves yet. They could boom or bust. This is an opportunity for advertisers and searchers alike to try them out. Since they have such a small client base at this point, PPC search engines frequently reinforce their search results using content that mirrors larger sites until they are established or go under.